The Wellness Bar Branding and Packaging

2021

The branding and interior design of The Wellness Bar uses elevated and contemporary aesthetics to convey the beauty of nutrition in an unexpected way. Typeface and color choices contribute to a sense of luxury that isn't always present in other health food restaurants and juice bars. An alternate, and more playful, logo icon is available for use in unconventional settings, such as social media and menu composition.

Simplified Brand Guidelines
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Takeout Bag: Colorway 1
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Takeout Bag: Colorway 2
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Menus
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Interior Storefront Mural
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Takeout Boxes
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Takeout Hot Cup
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Branding Booklet and Menus
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Branding Booklet and Menus 2
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